The secret behind a natural beauty.

Take care of the rest taking care of yourself.

black blue and yellow textile

Express you natural beauty

Zahara Generation is made with the goal of making women express their natural essence, confidence and elegance.

Zahara Generation

This is not about a cosmetics brand, is about a personal transformation. It represents the journey of Dubai's desert, that begins from the nothing to the whole, it represents the opulence, from the arid to the sublime. Our products nourish your skin and invite to asensory experience where luxury and beauty are found in every application.

Zaharaï is where the essence of the desert becomes the most precious treasure for the skin.